The 2026 Conference will be on the 3rd and 4th February – Content coming soon
The 2026 Conference will be on the 3rd and 4th February – Content coming soon

4th - 5th February 2026

The Westcountry Tourism Conference

Key Dates

Event Programme

4 February 2025
For operators, managers, policy-makers and tourism providers

Designed for those shaping the visitor experience and managing operations, day one explores the key priorities for the region’s tourism sector. Themes include accessibility, excellence and sustainability, with sessions on creating neurodivergent-friendly experiences, reducing food waste, upcoming legislation, recruitment and retention, property issues, and the latest VisitEngland insights.

5 February 2025
For marketing, digital, tech and brand leads

Ideal for those driving growth, brand awareness, and innovation, day two focuses on marketing, communications, and technology. Sessions cover using LinkedIn effectively, building loyal communities, AI tools in tourism, reaching new audiences such as the ‘Purple Pound’, enhancing brand advocacy, sustainable print, leveraging awards, and strengthening cybersecurity practices.

Award Sponsors

Supporting our awards and the tourism and hospitality sector